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November 15, 2023

How Shaun White Translated Olympic Success into a Thriving Business (2023)

Defying gravity and making history, Shaun White is the greatest snowboarder of all time. After winning three Olympic gold medals and 15 golds at the X Games, he’s taking on…

Different Roles in the Building Trade that Women Can Consider for a Career

Brought to you by Contract Interior Systems: In a sector traditionally dominated by men, women are increasingly making their mark in the building trade, challenging stereotypes, and breaking new ground…

What Is Direct Marketing? Definition, Examples, and Guide (2023)

Direct marketing communicates information about a product or business to an individual customer without using a mass distribution channel. Direct marketing campaigns use email, social media, telemarketing, and in-person meetings…

Definition and 6-Step Guide (2024)

When old-timey prospectors headed for the mountains, they searched for nuggets of gold hidden at the bottom of creeks and inside dark caves. Modern sales teams might not physically search…

How to Make a Product Demo Video (2023)

Have you ever watched the Home Shopping Network or QVC? Combined, these channels reach more than 100 million US homes. The channels broadcast 24/7, driving sales to the products they…

How To Create a Successful Rebranding Strategy (2023)

Rebranding is a way for companies to reinvent themselves. Businesses can change their identity and messaging to freshen up their brand and leave their past behind. It’s a common business…