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Marketing

Top Innovative Online Business Ideas for 2024

oSeeking a profitable business idea online? This essential guide is designed to spark your entrepreneurial spirit with 20 creative and viable online business opportunities for 2024. Without the fluff,…

Unlocking the Secrets to Powerful Email Subject Lines

Struggling to grab your recipient’s attention in a congested inbox? You’re not alone. The key to boosting your email open rates lies in mastering the art of writing compelling…

Boost Your Campaigns: 10 Proven Strategies for Improving Email Deliverability in 2024

If you’re tired of emails vanishing into the void or battling bounce rates, you’re in the right place. This article cuts through the noise to directly address improving email deliverability….

Using VerticalResponse for Effective Pop-Up Forms

In the sprawling digital landscape where the average online user is bombarded with countless messages, one question remains at the forefront of any email marketer’s mind: how do I cut…

When’s the Best Time to Email? The Art of Email Timing

In 2019, nearly 294 billion emails were sent daily. To maximize email open rates, you need to deliver your content at an optimal time. Email timing is an art, dependent on several…

TCPA Compliance: Email Marketing as a Safe Harbor

Shifts in regulatory frameworks often become a pivotal moment for marketing professionals, forcing a recalibration of strategy and approach. The recent TCPA update from the Federal Communications Commission (FCC) regarding…

Streamline Your Marketing Efforts: Organizing Emails and Social Posts into Folders

Digital marketing moves at a breakneck speed, and amidst the flurry of emails and social media posts, it’s easy to get lost in disarray. As an email marketer, organization isn’t…

Stand out in the Market With Distinct Brand Identity Design (2024)

Designing a brand identity is more than simply creating a logo. Making strategic design choices across every facet of your visual brand can mean the difference between blending in and…

Lulus’ Secret to Keeping Customers Happy for 25 Years (2024)

In 2016, Crystal Landsem joined Lulus, a 10-figure fashion brand, and more than doubled the company’s growth potential. This was thanks to the team’s deep connection to its core customers…

12 Outstanding Branding Design Examples—and Why They Work (2024)

The idea in your head—that one big idea—takes its sharpest turn from dream to reality once it becomes something tangible. Whether you’re turning a hobby into a business or acting…