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Marketing

When’s the Best Time to Email? The Art of Email Timing

In 2019, nearly 294 billion emails were sent daily. To maximize email open rates, you need to deliver your content at an optimal time. Email timing is an art, dependent on several…

TCPA Compliance: Email Marketing as a Safe Harbor

Shifts in regulatory frameworks often become a pivotal moment for marketing professionals, forcing a recalibration of strategy and approach. The recent TCPA update from the Federal Communications Commission (FCC) regarding…

Streamline Your Marketing Efforts: Organizing Emails and Social Posts into Folders

Digital marketing moves at a breakneck speed, and amidst the flurry of emails and social media posts, it’s easy to get lost in disarray. As an email marketer, organization isn’t…

Stand out in the Market With Distinct Brand Identity Design (2024)

Designing a brand identity is more than simply creating a logo. Making strategic design choices across every facet of your visual brand can mean the difference between blending in and…

Lulus’ Secret to Keeping Customers Happy for 25 Years (2024)

In 2016, Crystal Landsem joined Lulus, a 10-figure fashion brand, and more than doubled the company’s growth potential. This was thanks to the team’s deep connection to its core customers…

12 Outstanding Branding Design Examples—and Why They Work (2024)

The idea in your head—that one big idea—takes its sharpest turn from dream to reality once it becomes something tangible. Whether you’re turning a hobby into a business or acting…

Cool Email Subject Lines for Your Online Business

Creating compelling email subject lines can be a game-changer for your online business. They are the first impression and a decisive factor in whether your email gets opened or ignored….

Maximizing Business Growth: The Essential Guide to Marketing Funnels

Understanding the concept of a marketing funnel is essential for every email marketer. It’s a strategic tool that guides potential customers through a process, leading them from initial awareness to…

Ideas for Your First Email Newsletter

Email newsletters have become an essential tool for marketers to reach their audience effectively. In today’s digital landscape, where social media platforms constantly change algorithms and organic reach continues to…

How to Organically Grow your Email Contact List

In digital marketing, an email contact list is a valuable asset. It’s a direct line of communication to your audience, a tool to nurture relationships and a powerful driver of…