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Marketing

How To Self-Publish a Book in 8 Steps (2024)

Every writer dreams of authoring a bestselling book, but for decades it’s been very hard to do this successfully without the help of a publishing company.  Getting the attention of…

How To Write a Return Policy (+ Free Template) (2023)

Returns and refunds are a part of doing business online. Customers might be unsatisfied with their order for a number of reasons—it arrived damaged, they ordered the wrong size, or…

How To Ship Products To Customers: Online Shipping in 2024

You put a lot of effort into making sure your customers have a great experience. You approve the images, you tweak your store, and you write the emails, all with…

What Is a Payment Processor? Top 5 Payment Processors (2024)

Chances are, if you’re running a retail business, you accept some form of non-cash payment. According to the Pew Research Center, 41% of adults make no purchases using cash in…

How To Make and Sell Enamel Pins (Ultimate Guide) (2023)

Enamel pins have exploded in the fashion world and entrepreneurs can take advantage of this business opportunity. These tiny metal pins are highly customizable and can feature any design, including…

How To Find a Business Mentor: 10 Ways for 2024

People who have “been there and done that” offer one of the most understated resources entrepreneurs can benefit from: mentorship. A good business mentor can help you avoid common mistakes…

10 Standout Packaging Ideas for Small Businesses (2023)

Even when a customer knows what’s inside a box arriving from their online order, there’s still an element of excitement that makes for a memorable unboxing experience. That’s because small…

How To Sell Coffee Online: Your Guide for 2024

Coffee is an integral part of many people’s morning routine, with three in four Americans drinking coffee every day. Ecommerce has also fuelled the growth of the coffee industry. Online coffee sales have soared this decade…

20+ Etsy Shop Ideas for Makers and Creatives (2023)

There are many ways to start a business, some of which are more intimidating than others. When thinking about launching your ecommerce business idea, you first need to determine where…

4 Creative Marketing Strategies That Actually Work (2023)

When starting a new business in a saturated industry, it’s important to stand out and make a statement with your marketing. That’s exactly what Jordan Nathan did when he launched…